HelloNina @pokeRT Influencer Night
WHAT: Social Media Party pokeRT
WHO: Social media professionals, entrepreneurs, startups, revolutionaries, digital nomads and influencers
then next time I host a part, I'm going to make sure the people I met tonight get an invite! Hip social media professionals, entrepreneurs, startups, revolutionaries, digital nomads and influencers all poured into the cloakroom.
What is an "influencer"? Christoph Hess asked for example, opening the discussion.
An influencer has the ablility to influence the way people think and how they act. Yet simply one "arm of capitalism", to use Gülsha's words, a comment which came again and again.
The same question kept arising: How real is the digital world? A world in which brands are the natural setting? And the relationship between the digital and the real world is becoming ever more blurred. It is interesting question to ask: what is real? For example the behavior of one employee of says more about brand than 100 sponsored ads. So, in this sense, can everyone be an influencer?
In addition to a lot of networking, on the stage in a (cozy) sofa circle, people talked about Social Media and Social Influence. Gülsha Adilji, Joël Luc Cachelin and Maximilian Stern were allowed to explain their views as invited podium guests and pronounced influencers. The audience was able to participate on Twitter, via the hashtag #pokeRT. In the process, keywords like Influencer, Twitter, Newsfeed, Digital Devide, etc. went on and on. One technical expression hunted the other. Super-explosive topics came up. Great people, great conversations - networking on steroids. Goodness, that was terrific.
The answer to the podium question, which is the newest or most popular tool, was the answer: Slack. Word. Is also really practical. Enjoy!